October 1-3 | Charlotte, NC

Dealer Sales & Marketing

The Skills to Pay the Bills…And Then Some

  • True Story: My Best Influencer Event EVER

    PANEL DISCUSSION

    Back and in effect, our ever-popular Influencers Panel will invite you to forget about stats, graphs and ivory tower theories for a minute to focus on actual success stories from real-life events. You'll come away convinced - if they can do it, so can you.

  • Why Aren't We Doing That? The Low-Hanging Fruit of Digital Marketing

    Dave Lemmon DEALER OMG

    Your customers are on Facebook and Instagram every day. Discover the 3 ads and audiences every store should be running to succeed. PLUS: Google My Business is the strongest marketing channel introduced in the last decade, and it is 100% free. Learn how to make it work for you.

  • How Are They Doing That? Capitalizing on NMEDA's Social Success

    Stephanie Morando EVOK Advertising

    Not to brag, but your association is killing it on social. 165,000+ followers on FB with posts regularly topping 10k views, and triple digit growth on LinkedIn. Learn how your store can directly leverage our success to get your own social blowing up.
     
    PLUS: Case studies of actual NMEDA dealers doing their own simple video on social, and how you can do the same.

  • The Millionaire Next Door: Shocking Secrets of the Rental Department

    Katie Harkness, MobilityWorks | Nicole Bryson, FT Mobility

    A lot of smart people (Like Katie & Nicole) believe rentals are an undervalued profit center in our industry. This session will dig deeper than revenue; you'll discover the power of depreciation, the ideal selling point, and the best way to leverage rentals to create fresh used inventory.